Archive for the 'Adwords' Category

Adwords Queries: Using Phone Numbers & Display URL 404s

Monday, August 13th, 2007

In my previous post, I mentioned Google’s Film Listings not working - whilst looking into this, I noticed in the sponsored results there was one advertiser cunningly (or not) using a phone number as part of the display URL:

I was under the impression that having phone numbers within Adwords ads was against Google’s terms, although […]

Posted in Google, Adwords | No Comments »

Analysing the Google AdWords Landing Page Algorithm

Tuesday, August 1st, 2006

Jennifer Slegg of SearchEngineWatch (and, of course, Jensense) has posted a useful analysis of the new Google Adwords landing page algorithm, which has got many Google pay-per-click advertisers confused.
The confusion comes from the fact that there is little known about the algorithm, so advertisers do not know what they need to do in order to […]

Posted in Google, Pay-Per-Click, Adwords | No Comments »

Google Ad Scheduling

Friday, June 16th, 2006

Google has just added a new feature to its AdWords management system which allows you to schedule you Pay-Per-Click ads by day, hour etc.
I’ve just taken a look, and it all seems pretty easy to setup - it looks like you can only do it by campaign rather than by ad, but this shouldn’t prove […]

Posted in Google, Pay-Per-Click, Adwords | 1 Comment »


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