UK Online Ad Spend To Reach £2 billion
According to a study by accountants PriceWaterhouseCoopers for the IAB, online ad spend in the UK will reach £2billion by the end of this year.
In doing so, it will reach over 11% of the advertising market and overtake the spend in national newspaper advertising.
Via e-Consultancy.
This entry was posted on Wednesday, October 4th, 2006 at 11:59 am and is filed under Advertising, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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