U.K. Online Adspend Up 66%

If there’s any doubt as to the importance of online advertising in the U.K., then the recent figures published by the Internet Advertising Bureau should dispel those doubts.

Online adspend rose 66% in 2005, to nearly £1.5 billion, and is expected to crash through the £2 billion mark over the next 12 months. Search marketing grew by a whopping 78% in the year.

This entry was posted on Wednesday, March 29th, 2006 at 6:55 am and is filed under Web, Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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